Freelance HUBSPOT : Sélectionnez rapidement les CV que vous avez choisi

Exemple des emplois de Gael,
freelance HUBSPOT habitant le Val-de-Marne (94)

Expérience professionnelle

Chief Marketing Officer Saas | MagicPallet [FR] | Since Sept. 2021
Missions: Organize, lead & continuously improve all marketing operations
• Build an efficient marketing team
• Lead the structuration of Hubspot database as a first milestone to activate workflows and build a funnel.
• Create automation & funnels for acquisition & self onboarding on the app (product led growth strategy)
• Monitor marketing performances: CAC, inbound / SEO / social KPIs. Boost Branding & awareness.
➡️ Team members are above 85% autonomous in all their tasks and evaluate their own performances.
➡️ Automate 50% of all Hubspot inbound marketing to nurture & qualified leads for Sales.
➡️ Above 75% of all leads coming from marketing (SEO, social, webinars...); CAC reduced by 10%. 60% of the
overal traffic from organic (search and social)

Digital & Lead generation manager Saas | Freelance [FR] | Jul 2020 - Sept. 2021
Missions: Build leads generation engine through inbound & outbound digital marketing
• Reactivate dormant leads, clean & structure the Hubspot database, muscle the inbound strategy
• Set-up the first Hubspot workflows to boost our MQLs rate
➡️ improve CAC, reduce by 20% our Hubspot contacts fees, ➡️ increase email KPIs by 20% to 40% (run continuous email A/B testing, improve copywriting and segment
campaigns by persona, thought leadership email series from CTO & CEO)

Digital, content & social media senior manager| Hilti Group [FR] | Jan. - Jul. 2020
Missions: Increase monthly leads management per sales via social selling training
➡️ increase the revenue /account manager by 12% on average. ➡️ 99 sales people fully trained, full documentation of the training (full content, score cards, quiz...)
➡️ Improve subscription rate on webinars by 50% and book a call (or a demo) by 70%.

Growth & Inbound marketing manager | RAJA Group [FR] | Oct. 2015 - Dec. 2019
Missions: Hired to create the first social media group strategy, I decided to create the inbound
marketing strategy in parallel and became the business owner of the e-commerce vertical in the
marketing department.
➡️ Generating 15K+ unique BtoB visitors /month
➡️ Acquire above 120 leads/month (around 80-90 SQL, 30-40 for e-commerce)
➡️ 900K€ extra revenue in 10 months via the new e-boutique dedicated to e-merchants.

E-commerce, Social Media & Digital Marketing |France, China | Mar. 2002 - Oct. 2015
Early professional experiences gave me the opportunity to practice in diverse environments and
industries, increase my panel of expertise using various digital leverage to contribute to companies
growth.

Missions : E-commerce; Emailing; Social media; SEO, SEA, Social Ads (BtoB, BtoC); Improve conversion rates.
Industries: AramisAuto (e-commerce & automotive) | bFair (professional & digital events) | Lightinthebox
(e-commerce) | CanalCE (leisures)