Analyste Campagne Marketing
Ref : 070903M001-
ASAP
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Belgique - Bruxelles
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3 mois
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Consultant
Compétences requises
Description de la mission
Nous recherchons un Analyste Campagne Marketing pour une mission freelance de 3 mois sur Bruxelles.
Mission:
In the scope of her/his mission, the consultant will act as Marketing Campaign Analyst as responsible for in-depth targeting & measurement of campaigns to support revenue generation and churn reduction through campaign management.
She/He will perform following tasks:
- Gather, align and improve specifications from marketing offer and customer value proposition managers and from commercial/channel departments
- Develop, test and deliver end to end targeting lists for new campaigns portfolio in time (short) and quality (the highest) and ensure transfer knowledge.
- Perform inter campaign prioritization & optimization to maximize revenue, minimize costs and customer spamming
- Ensure campaign measurement (success rates & ROI) by integrating the campaign responses from channels and from customer databases.
- Coach junior profiles on UNICA
Mission:
In the scope of her/his mission, the consultant will act as Marketing Campaign Analyst as responsible for in-depth targeting & measurement of campaigns to support revenue generation and churn reduction through campaign management.
She/He will perform following tasks:
- Gather, align and improve specifications from marketing offer and customer value proposition managers and from commercial/channel departments
- Develop, test and deliver end to end targeting lists for new campaigns portfolio in time (short) and quality (the highest) and ensure transfer knowledge.
- Perform inter campaign prioritization & optimization to maximize revenue, minimize costs and customer spamming
- Ensure campaign measurement (success rates & ROI) by integrating the campaign responses from channels and from customer databases.
- Coach junior profiles on UNICA