Ali - Managing Business Analyst Salesforce

Expérience professionnelle

May 2022 – Present Generali
Comforth-Karoo Project: Lead Management
CRM
Technical Env.: Salesforce (Experience cloud, Sales, FSC, Marketing), APIGEE,
Mulesoft
Role: Salesforce Manager
Assignment: • Evangelizing Lead Management across the company
• Migrating call center to initial client relationship platform
• Creating a POC and MVP preparation, Data and solution Model
• Leading architects, BAs, Tech Leads, data analysts, POs et key
users
• D-Level advisory
• Managing budget > 2,5 M Euros, Capaplan, Staffing
• Workshops facilitator business, solutions, architects
• Framing the business needs, challenging them while trying to
simplify and assess the best solution in terms of usability and
quality
• Account planning, strategic goals for 2 years.
• Roadmap solution, detailed planning, aligning operational to
strategic goals
• Empowering system of truth concept by harmonizing different
systems into single system.
• Leveraging APIs, MDM (client master, product, commercial
structure, etc…)

June 2021 – May 2022 Renault
Capgemini Project: RLEAD-Lead IT
CRM
Technical Env.: Salesforce (Experience cloud, Sales, Tableau, Service), Mobile,
API, MDM, GCP
Role: Managing Business Analyst Salesforce
Assignment: • Workshops facilitator business, solutions, architects
• Managing budget > 2 M Euros, Capaplan, Staffing
• Agile ceremonies: PI Planning, Sprint Planning, Grooming,
Pregrooming, DSTUMs
• Framing the business needs, challenging them while trying to
simplify and assess the best solution in terms of usability and
quality
• Account planning, strategic goals for 2 years.
• Supporting des architects, tech leads, BAs, PPOs
• Empowering system of truth concept.
• Harmonizing different systems into single system.
• Data, application and functional modeling
• Leveraging APIs, MDM (client master, product, Dealers
structure, …)

CAREER Managing Business Analyst: SALESFORCE, 01/2021 - Present
Capgemini, Paris - CDI
SENIOR PROJECT MANAGER: ERP/CRM, 04/2013 - 12/2020
Era Informatique, Paris - CDI
EDUCATION ESIAG PARIS 12, C ré t eil, 2013
Master 2: MIAGE
SORBONNE PARIS 1, Pa ri s, 2012
Master 1: MIAGE
CERTIFICATIONS,
RECOGNITIONS
ESSEC EXEC Education Managers, tous Leaders, 12X Certified Salesforce, SAFe
Practitioner
TOOLS, PLATFORMS
& SOFTWARES
Salesforce, JD Edwards, Tableau, Oracle Data Integrator, JIRA, SQL Developper,
Postman, SOAP UI, Datastage, Biztalk, Siebel, OMS.